Programs4Media (P4M), formed in 2002, is a multi-faceted commercial feature film company. The company is focused on acquiring and distributing high quality, star-driven commercial feature films for the territories of southern Central Europe (Romania, Bulgaria and former Yugoslavia).
With its local partners, P4M releases these films theatrically and on Home Entertainment formats (DVD and Blu-ray) before arranging mass distribution through digital platforms (VOD) and Television.
P4M is also deeply involved in television distribution. In Central Europe, the company markets its library of some 300 feature films and TV series and in Africa it represents the magnificent 20th Century Fox catalogue of feature films, scripted TV series, reality shows and formats.
Though cash sales remain the backbone of its business, deals involving advertising support (programme barter) are a serious alternative where such deals are of benefit to all parties.